MAIDEN LA

various locations
September 1–20, 2020
Los Angeles County

MAIDEN LA is an inclusive and expansive county-wide survey of art happenings that in encouraging the use of alternative spaces, considers Los Angeles as a platform for generative discourse and creative exchange. An egalitarian program aimed at dissolving hierarchies, MAIDEN LA accepts all projects submitted and gives participating artists total autonomy in the presentation of their work. By being 100% inclusive, the program provides its audience a unique opportunity to consider all participants - regardless of race, gender expression, religious beliefs, age, economic status, or education – on the same plane.  

Both a playful anagram and homophone of the Hammer Museum’s ‘Made in LA’ (a biennial featuring emerging or underrepresented LA artists), MAIDEN LA’s focus is not exclusively tied to the Hammer’s curatorial efforts, but a way to consider and broaden how a city’s artistic landscape is defined. MAIDEN LA‘s relevance is amplified in today’s politically charged climate, as our ethos of radical inclusivity eschews hierarchy and aims to disrupt established systems of representation while fostering accessibility for artists and audiences who find it difficult to navigate the art world’s various social and financial constructs. 

Hubby on her installation for the happening:

There are a lot of messaging out in the world that lead us to feel fear, to feel unmoored, and unwell. The ego used to help defend us from the Sabertooth tiger, and now that primal brain looks for foes elsewhere, and finds them: in social media, politics, virus’, natural disasters etc - that is its job. I offer to quell it and fortify it with messages of safety, wellness, strength, resilience, and calm. The selfie is sometimes connected to egotism, but this selfie is about giving the ego a break. Tell it everything is going to be ok. Give it a staycation with some self(ie) care. Special thanks to Momed for the sweet spot.

PRESS RELEASE


Self(ie) care, Bettina Hubby, 2020. Acrylic on mdf. Installation view, Los Angeles, photograph by Steven Rimlinger. BH0501

Self(ie) care, Bettina Hubby, 2020. Acrylic on mdf. Instagram image. BH0501

Self(ie) care, Bettina Hubby, 2020. Acrylic on mdf. Instagram image. BH0501

Self(ie) care, Bettina Hubby, 2020. Acrylic on mdf. Instagram image. BH0501

Self(ie) care, Bettina Hubby, 2020. Acrylic on mdf. Installation view, Los Angeles. BH0501

Self(ie) care, Bettina Hubby, 2020. Acrylic on mdf. Installation view, Los Angeles. BH0501

Self(ie) care, Bettina Hubby, 2020. Acrylic on mdf. Installation view, Los Angeles. BH0501

Self(ie) care, Bettina Hubby, 2020. Acrylic on mdf. Instagram image. BH0501

Self(ie) care, Bettina Hubby, 2020. Acrylic on mdf. Installation view, Los Angeles. BH0501

Self(ie) care, Bettina Hubby, 2020. Acrylic on mdf. Instagram image. BH0501

Self(ie) care, Bettina Hubby, 2020. Acrylic on mdf. Instagram image. BH0501

Self(ie) care, Bettina Hubby, 2020. Acrylic on mdf. Installation view, Los Angeles.

Self(ie) care, Bettina Hubby, 2020. Acrylic on mdf. Installation view, Los Angeles. BH0501

Self(ie) care, Bettina Hubby, 2020. Acrylic on mdf. Installation view, Los Angeles. BH0501

Self(ie) care, Bettina Hubby, 2020. Acrylic on mdf. Installation view, Los Angeles. BH0501